Pull Up a Chair

“Jeff Bezos, the founder of Amazon.com has accomplished a great deal in his forty-eight years.  He’s reshaped the retail business.  He’s become one of the thirty wealthiest people on the planet. And with far less fanfare, he’s devised one of...

The Enneagram in Business in the News!

It was 17 years ago that someone told us we could never bring the Enneagram into business and 17 years later not only do we have scores of clients and professionals who can attest that it does work in business but CNN’s recent article has made public what we...

Avoid Regret by De-Escalating Conflict

Marketers want commitment. They want the big finish, the closed sale, the new customer. Buy Now! The goal then is to create tension, to escalate need, to amplify conflict until action is taken. Escalation causes us to commit to our original need, by reinforcing it. It...